Author Archives: nationalpen

The Importance of Company Reviews . Including National Pen!

Trust Pilot reviewHave you ever gotten an email asking you to review or rate a recent product you’ve purchased?  Perhaps you have even gotten one from us asking you for a National Pen Company review! It seems as though star ratings and customer reviews are gaining popularity among both retailers and consumers, mostly because reviews have gained substantial credibility among consumers. But why?

Benefits of Company and Product Reviews — Consumers want to know an honest assessment of the product.

Any company, with the desire to sell a product of service, will advertise their product at its best. The commercial or advertisement will show the new product functioning to full capacity exceeding expectations. Consumers are enticed by this, but most are smarter than their initial impulse to buy.

They want to know what to expect at its worst, and they look to other consumers to openly share their experience. Reviews and ratings allow customers to provide their opinions of companies and their products, just as National Pen customers review their experience of our company and products.

Strive for Perfection

While it is nearly impossible to completely satisfy 100% of customers, most companies have embraced consumer reviews and increased customer service efforts to match the goal of consumer satisfaction.   Listening to reviews can teach different departments about the customer they serve and who they want to serve.  Product Development can figure out what they are missing and hitting on from a product standpoint.  Marketing can figure out who is using the product and customer service can offer solutions on how others have been satisfied using your product or service.  Sharing experiences help your company and your customers.  It’s a win-win for customers!

National Pen Company Reviews

We, like most companies, use reviews to work on and improve products, as well as share information so that you, as the consumer, can make the best purchasing decision. Pens.com reviews are a great way to get a feel for the products and service we deliver our customers.

While we are pretty sure you will love our promotional items, we.ll let you check out our National Pen Company reviews for yourself at TrustPilot.com!CLRFamily_FBBanner

Funny White Elephant Gift Ideas for the Office . NEW Infographic!

Tis the season for White Elephant gift exchanges, and work is no exception! If your office has decided to exchange White Elephant gifts this year, you may be on the hunt for one-of-a-kind, funny gift ideas to make for the best year yet. Whether you are looking for nifty gadgets, silly office items, or embarrassing gifts that make for priceless coworker expressions, you can find some fun options in the NEW infographic Funny White Elephant Gift Ideas for the Office by National Pen.

From the Pillow Tie to the Shark Stapler to the Flask Scarf, this infographic displays some practical and yet funny White Elephant gifts. It also goes through a brief history of the White Elephant and how the game came to be. And, for those who need a refresher on how the game as played, as it’s likely to have been a year since your office last played, we list the most common set of rules.

Many offices choose the White Elephant, a fun, light-hearted gift exchange, for good reason. Celebrating the holiday cheer in an office setting isn’t always easy. Buying gifts for all your coworkers is expensive, and leaving some people out just doesn’t seem in line with the giving season. Also, Secret Santa gift exchanges can be difficult if employees aren’t well acquainted with each other.

Whether you already have a White Elephant gift exchange organized or are looking to initiate office holiday festivities, this infographic should give you funny office gift ideas to get the snowball rolling!

funny white elephant gifts infographic

 

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If you’re looking for holiday gifts for clients, check out our promotional business gifts! From pens to flashlight keychains, mugs to wine glasses, bottle chillers to wine bottle bags, we have variety for you to pick from! Visit http://www.pens.com/gifts.

Plan a Successful Tradeshow in 16 Simple Steps [Infographic]

It isn’t often that a vendor is reached out to by thousands of people who are directly interested in their product or service. In fact, companies wish to find themselves in such situations. Millions of dollars are spent every year in marketing efforts to reach potential customers. Internet marketing, email marketing, and advertisements are just a few of the ways that businesses all over are trying to reach their customers in the comfort of their own home or day to day life.

Tradeshows are that rare occurrence of casting your net into a huge school of fish. Because the shows are usually industry specific, the attenders are genuinely interested in your product or service! But here is the real catch, there are many different vendors exhibiting at tradeshows all competing for your business; this is why your tradeshow presence and preparation are so important to a successful tradeshow.

It isn’t particularly hard to stand out from the crowd, but it is extremely important to take the necessary measures to make sure that you do. This infographic “16 Steps to Tradeshow Success” goes through a brief timeline of how you should prepare. If you want to read more in depth and learn some more tips and tricks, be sure to check out our just-launched eBook on Tradeshow Success!

tradeshowsuccessinfographic tradeshowsuccessinfographic

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eBook: How to Maximize Your Tradeshow Experience

eBook: How to Maximize Your Tradeshow Experience

Trade shows are a wonderful way to gain exposure to prospective customers or clients at an industry focused event. Those exhibiting and attending are usually intensive around one subject or industry such as technology, home improvement, and medical.

Whether you are a tradeshow newbie, you’ve gone to a tradeshow and wish it had gone better, or maybe it went great, and you just want to make it even greater, this free ebook download is for you!

Included eBook Features

This ebook is a one-year planning guide of how to be a successful exhibitor at a trade show. Having a guide like this will ensure that every deadline is met, your staff is prepared, and that you are completely ready for the big day. From travel accommodations to ordering your promotional items, this guide lays out all of the steps you need to take in a timeline format so all you have to worry about is doing your best.

View eBook: How to Maximize Your Tradeshow Experience

 

 

 

 

 

3 Ways to Boost Small Business Saturday in Your Favor

lpg paragon penLike the quote says, “Build your own dream or someone else will hire you to build their’s.”

It’s not easy to break out of the mold, quit the typical 9-5 desk job, and start your own business.  As many risks and fears, there are associated with starting your own business, there are far more gratification and satisfaction.

In general, people want to support small businesses. But when it comes down to price, small businesses, as you well know, have a hard time competing with your industries big players.

Fortunately, Small Business Saturday has gained a lot of growth, recognition, and participation over the past few years. This year you need to take advantage of everything this specially designated day has to offer your small business.

FIRST – Social Media

Use Social Media to get involved in small business groups and list in small business directories. Use social media to advertise your small business Saturday offerings. Maybe host a coffee or wine event at your store on Saturday morning or evening, or maybe it is an early morning discount.

SECOND – Stage

Make your store holiday fabulous. From Christmas music to decorations, that time between Thanksgiving and the December holidays is short – it is important to join in the festivities.  Embrace the spirit of holidays to invite customers into your establishment and engage with the atmosphere.

THIRD – Incentives for Repeat Customers

Have a special for return customers. Maybe offer 50% off one item next time they visit the store, or even if it’s 10% off their entire purchase, having this added special is bound to have customers return. Feeling creative? Put your special for repeat customers on a business promotional item. Have the Deal or Special printed on our Paragon Pen or other best-selling products!

Is Handwriting Good for the Brain? Why Pens are Like the New Keyboard

Penmanship lessons have been replaced by typing classes. High schools and colleges now permit laptops in almost all classrooms. Those attending business meetings are hidden by the backs of their screens. While typing may appear to be more efficient and useful, studies show that traditional pen and paper writing is well worth the extra effort.

Writing by hand in children

People invest in baby Einstein and other programs to help their children.s learning process begin at such an early age. People care about the success of their children. But a simple pen and paper could be doing more than all of these computerized learning programs. Children who write by hand have better letter recognition which is the strongest predictor of reading ability.

Writing by hand in adolescence

As children reach the email, instant messaging, and social media age, they become much more comfortable with typing as opposed to writing. But studies show that students who actually wrote out their notes were able to better answer conceptual questions on the material than those who typed their notes.

Writing by hand in adults

As individuals progress out of college and into the full-time work life, desk jobs and meetings are full of computers. But have you ever found that you struggle with your ability to craft sentences or write really compelling work? Research shows adults are better at writing prose (both typing and hand written) when they are faster at handwriting.

All in all, it.s in your children.s best interest to encourage handwritten notes once in a while as they are also learning to type. As adults, stretch your brain a little and try hand-written notes or journaling. To give yourself or your child an extra push to reach for that writing instrument, try a personalized pencil or pen!

Also, did you know your handwriting can possibly tell you a little bit about yourself? Check out our infographic, What Does Your Handwriting Say About You?

Promote in Style with Custom Stylus Pens

Stylus Paragon Pen

Top Selling Stylus Paragon Pen (Shown Above)

The days of keys and buttons are diminishing as non-smartphones become a thing of the past. However, even the newest technology does not come without challenges. One struggle with smartphones can be the touchscreen. Large fingers, clumsy fingers, acrylic nails, and even poor eyesight all contribute to words with jumbled letters that leave the recipient playing decoder.

Most people have attempted to use the tip of a pen or pencil only to find that the sensors of the smartphone screens know better. Getting that perfect precision to accurately hit all the correct letters is nearly impossible unless you use a stylus!

Traditional stylus tends to be small, thin and is easily lost. What is the point of having a stylus if you never have it on you when you need it? That is why you need to entice your prospective or current clients with a stylus pen combo.

The Colorama Deluxe Pen and Stylus and the Stylus Paragon Pen are optimal for their dual functionality: a stylus and a pen. This truly is a writing instrument that serves the most functional purposes and therefore makes an excellent promotional product.

Colorama Deluxe Pen and Stylus

Colorama Deluxe Pen and Stylus

When giving your clients or employees a stylus pen, you aren’t just giving them a nifty product; you are relieving them of the headaches that come with smartphone typing. Sleek in design and branded with your logo, message, or contact information, the recipients will know who to thank!

Personalized Pencils for Back-to-School

full color pencilsIt is back to school time! From haircuts to the first day of school outfits, it is a familiar season that everyone knows far too well. Teachers are organizing their desks and collecting their lesson plans, principals are preparing the first-day assembly. What can set your school apart from others and create a sense of community that every student is urging to feel?

Having personalized pencils or other school supplies with text such as “I am part of Mrs. Torrence’s 2nd grade class” or “Hardworking Student of Hillside Elementary” can create a sense of belonging that students appreciate.

For some children, school supplies are not affordable for their family. Although a pencil seems like such a small gesture, for the child that doesn.t have a pencil on the first day of school, you have just made their world so much brighter.

The Hex Pencil is one of the best budget options. As low as $0.12 each, the Hex Pencil can be personalized at an affordable cost. The Full Color Wood Pencils are a bright and colorful option that can also be personalized.

Whether you are shopping for a preschool, elementary school, middle school or high school, make your back-to-school shopping or marketing efforts something that will create a sense of community and smiles!

Make your Marketing Colorful

Colored PensWhile you can say your message with words, you can also portray the feeling behind that message with different colors!

Marketers and advertisers have been using the psychology of colors for a long time to help reinforce their brand image. Our new shop by colors pages organizes all of our promotional items by the colors in which they are available so you can quickly narrow down your options by the feeling you are trying to portray.

Our Shop Red page is perfect for those looking to portray energy, passion, desire, and confidence. Red can also stimulate an appetite; so for all of those restaurants and food businesses, red is for you!

Our Shop Orange page is perfect for those adventurous ones full of enthusiasm! Orange has also been associated with giving off affordable and creative vibes.

We created the Shop Yellow page for those businesses looking to portray a happy and cheerful image. Yellow has been associated with being analytical, focused and having mental clarity. Time to make some good decisions!

Green gives off the vibes of nature, healing, and peace. Self-reliant and practical, having your promotional items in green is sure to impress. Check out our Shop Green page!

Want to Shop Blue? You must be looking to show honesty, trust, and dependability. Blue is also a calming and peaceful color.

Purple is a royal color with creative and selfless connotations. Full of mystery and fantasy, our Shop Purple page just may be the right one for you!

Your logo along with the right supporting color will really give a coherent message to your clients or employees. It is important that whoever holds your promotional items has a full understanding of your company or organization and its values, and choosing the right color to support that is the first step!