The start of the New Year always brings exciting things. Whether it’s a new set of goals and aspirations or the gradual shift to warmer weather, most people appear to begin the year refreshed and rejuvenated, ready to conquer the world with high spirits and a fresh mindset. However, there’s one thought that begins to linger in the back of everyone’s mind as soon as the holiday cheer wears off —the start of the ever-dreaded tax season.
Although taxpayers are given from the start of the year up until April 15 to complete this task, efforts to get all files and documents for tax returns in order can be time-consuming and incredibly frustrating. Unfortunately, it’s predicted that the 2015 tax season will be even more wearisome for taxpayers.
Luckily in this day and age, plenty of resources can be found online to answer questions that tax payers may run into while filing taxes. Software programs and services from a CPA (Certified Public Accountant) or tax preparer can also be highly beneficial to properly file taxes.
If you’re a CPA or tax preparer looking to bring awareness to taxpayers about your expertise, as well as advertise your services over the next couple of months, check out National Pen’s collection of tax-themed promotional items!
National Pen’s CEO, Dave Thompson, contributed a piece that was featured in the Target Marketing daily newsletter. Find out how data and personalization can help you target the majority of businesses, while remaining profitable.
Read the article here :
Reaching Businesses With 20 or Fewer Employees
Don’t forget about small businesses when marketing your company, as they can often be the most profitable! From our very own CEO, Dave Thompson, here are five ways to ensure your marketing is effective –
The days of keys and buttons are diminishing as non-smartphones become a thing of the past. However, even the newest technology does not come without challenges. One struggle with smartphones can be the touchscreen. Large fingers, clumsy fingers, acrylic nails, and even poor eyesight all contribute to words with jumbled letters that leave the recipient playing decoder.
Most people have attempted to use the tip of a pen or pencil only to find that the sensors of the smartphone screens know better. Getting that perfect precision to accurately hit all the correct letters is near impossible, unless you use a stylus!
Traditional stylus’ tend to be small, thin and are easily lost. What is the point of having a stylus if you never have it on you when you need it? That is why you need to entice your prospective or current clients with a stylus pen combo.
The Colorama Deluxe Pen and Stylus and the Stylus Paragon Pen are optimal for their dual functionality: a stylus and a pen. This truly is a writing instrument that serves the most functional purposes, and therefore makes an excellent promotional product.
When giving your clients or employees a stylus pen, you aren’t just giving them a nifty product; you are relieving them of the headaches that come with smartphone typing. Sleek in design and branded with your logo, message, or contact information, the recipients will know who to thank!
It is back to school time! From haircuts to first day of school outfits, it is a familiar season that everyone knows far too well. Teachers are organizing their desks and collecting their lesson plans, principals are preparing the first-day assembly. What can set your school apart from others and create a sense of community that every student is urging to feel?
Having personalized pencils or other school supplies with text such as “I am apart of Mrs. Torrence’s 2nd grade class” or “Hardworking Student of Hillside Elementary” can create a sense of belonging that students appreciate.
For some children, school supplies are not affordable for their family. Although a pencil seems like such a small gesture, for the child that doesn’t have a pencil on the first day of school, you have just made their world so much brighter.
The Hex Pencil is one of the best budget options. As low as $0.12 each, the Hex Pencil can be personalized at an affordable cost. The Full Color Wood Pencils are a bright and colorful option that can also be personalized.
Whether you are shopping for a preschool, elementary school, middle school or high school, make your back-to-school shopping or marketing efforts something that will create a sense of community and smiles!
While you can say your message with words, you can also portray the feeling behind that message with different colors! Marketers and advertisers have been using the psychology of colors for a long time to help reinforce their brand image. Our new shop by colors pages organize all of our promotional items by the colors in which they are available so you can quickly narrow down your options by the feeling you are trying to portray.
Our Shop Red page is perfect for those looking to portray energy, passion, desire, and confidence. Red can also stimulate an appetite; so for all of those restaurants and food businesses, red is for you!
Our Shop Orange page is perfect for those adventurous ones full of enthusiasm! Orange has also been associated with giving off affordable and creative vibes.
We created the Shop Yellow page for those businesses looking to portray a happy and cheerful image. Yellow has been associated with being analytical, focused and having mental clarity. Time to make some good decisions!
Green gives off the vibes of nature, healing, and peace. Self-reliant and practical, having your promotional items in green is sure to impress. Check out our Shop Green page!
Want to Shop Blue? You must be looking to show honesty, trust and dependability. Blue is also a calming and peaceful color.
Purple is a royal color with creative and selfless connotations. Full of mystery and fantasy, our Shop Purple page just may be the right one for you!
Your logo along with the right supporting color will really give a coherent message to your clients or employees. It is important that whoever holds your promotional items has a full understanding of your company or organization and its values, and choosing the right color to support that is the first step!
Our society today is extremely mobile. Conference calls happen while you’re driving to the airport with your headset on. Emails are replied while you’re pumping gas, and business hours are no longer limited from 8 to 5. The biggest facilitator in this cultural shift was the introduction of internet capabilities on wireless devices such as smartphones, tablets, and computers.
Most people use one smartphone for both their work and personal use. But what happens when you’re on an important call, you see a text message from one of your family members come through, and then you notice that your battery icon is displaying that little red sliver notifying you that you’re down to the dangerous 3%. You shouldn’t have to be put in that situation of choosing between finishing the call or replying to your family member before battery runs out. And until the bionic battery with a 300 active hour charge life is invented, this is a situation that almost everyone will continue to face on a regular basis.
However, the Portable Charger uses a 2200 milli-ampere hour (mAh) battery that easily connects to your iPhone 5, iPhone 4, iPod, Smart Phone or MP3 Player on the go with no other power source needed. That’s right! This little emergency battery can re-charge almost any mobile device anywhere and can provide hours of added battery life. Simply use the connection cable to plug the portable charger to your device. Small enough to fit in a purse, wallet, or car console, you will want several of these little emergency savers to keep wherever you find yourself running on low battery.
Giving your clients the Portable Charger branded with your logo is giving them something they will need and utilize almost daily. The Dual USB Portable Car Charger and the On the Go Portable Car Charger provide car charging capabilities through the 12 volt auxiliary power outlet in your car with the help of a USB charging cable.
Whether you are looking to have self-sustaining charging capabilities or just the added convenience of car-charging, giving your clients the ease of mind and a quick way out of the 3% battery life danger zone is something they will remember!
A whopping 150 million hot dogs will be smothered in ketchup, mustard, grilled onions and peppers. Smoke from grills will fill backyards spanning the 3.79 million square miles of our country. Fireworks will decorate the night sky with bright colors and their smoky paths. Memories will be made and laughter will be shared as 41 million Americans enjoy the hospitality of a friends’ home this Independence Day.
While the Fourth of July is an iconic American holiday, remembering our independence and all the sacrifice it took to achieve it is far from a lighthearted topic. Our country, the land of the free and the home of the brave, came at a high cost. Patriotism has been well earned and is well deserved from every United States Citizen.
We offer patriotic themes for some of our products so that you can display patriotism on your promotional items. Your product could be your first impression to a new client. Showing your respect and appreciation for the Red, White, and Blue will reflect loyalty to your country and as a company. That will leave a lasting impression like fireworks!
Not every company can have their logo on a banner that’s flying off the back of a jet on a bright, summer day. Few can have messages written in smoke, displaying their company slogan for thousands and thousands of people to see. Thankfully, there are more affordable options to effectively promote your company during the summertime.
National Pen has gathered about 30 products that are perfect for summertime and ideal for your marketing budget. Whether these products are in the hands of your loyal customers, enthusiastic employees or potential clients, these summer promotional products give your company 30+ reasons to love summer. When else do you have the opportunity to give away fun beach mats with your brand name?
With a variety of products, ranging from sunglasses to coolers, you can surely find a useful product for your target customer. An avid sports lover can get to know your company through a customized basketball or a personalized football. A beach-obsessed client would greatly appreciate your company gift of sunscreen, cotton twill visor or beach buddy mat. A barbeque master chef can surely start cooking with his promotional BBQ set or non-woven full apron, both of which have your company’s name advertised to all who crave a delicious hamburger!
All of these promotional products can be perfect for a warm summer day at the beach. If you and your customers aren’t near the coast, you can still enjoy the perks of these summertime products during a day at the park, golf course or baseball stadium. The promotional possibilities are endless! If only summertime was just as endless.
With summer here and the Fourth of July quickly approaching, get on board with National Pen’s summer products. All of these items and more can be personalized with your company logo, contact information or message. So catch this wave before you miss out on this summertime promotional opportunity!
If pens are the only promotional items to come to your mind, then our new Shop by Industry page is just for you! Because you specialize in a specific field or industry, we specialize in out-of-the-box marketing thinking! We created a variety of promotional items that are industry specific for four of our largest industries.
As much as we wanted to help you design the blueprints of your next big project, we thought we would be more useful helping you with the marketing. I hope your blueprints came out as awesome as our brand new Construction Page! We found items like a 6 in 1 Screwdriver, a Hard Hat Stress Reliever, and a Koozie 6-Pack Kooler lunch bag that we thought are perfect for your industry that can be branded with your company name AND we put them all in one spot!
While you were closing the deal on the last house you sold, we were busy figuring out how we could better help you with your next open house! Our Real-Estate Page is sure to help you sell that next house even faster than the last! You always get that Type-A personality wanting to make sure that their furniture will all fit before they even check-out the upstairs. That’s why our Tape Measure can be found on the Real-Estate page and is ready to display all your contact information! Make the event welcoming with custom Door Hangers and colorful Balloons!
We know your hands are busy changing breaks and replacing tires, so we put ours to work by compiling the best promotional items for the automotive industry on our Automotive Page. You know automotive safety better than anyone, so why not share it (and your logo) with The Emergency auto safety tool. From an On-The-Go Car Charger for electronic devices to the Super Slim Ice Scraper, leaving these little gifts in your clients’ cars is a nice charming touch. They can all be found on our Automotive Page.
While you were focusing on spiritual growth, we were focusing on how we can help you share it! Our Religious Design page hosts a variety of religious designs that can be applied to some of our best selling items! Ceramic Mugs can display a simple yet strong cross design while the inspiring words of John 3:16 can be the background of a Calendar Magnet. Jewish words of faith can be displayed on our best-selling Contour Pen. Whatever spiritual design you chose, we can help incorporate your logo or contact information so you can make the best impression.
Whether you are in the Construction, Real-Estate, Automotive or Spiritual industry, our Shop by Industries pages were created just for you and to make your marketing more creative and targeted.