Category Archives: Online Conferences

National Women’s Equality Day | Recognizing 4 Amazing Women of National Pen

Today, the Country honors the anniversary of the 19th Amendment granting Women the “Right to Vote” on August 26, 1920.  

Here at National Pen, we would like to celebrate 4 amazing Women who influence and grow our company in various positive ways.  Each and every one has achieved some exciting accomplishments in their career and have been very gracious to share some insight on how their career has developed from the beginning and a piece of advice for the new generation of Women Leaders.

Melissa NaravalMelissa Naraval – V.P., Ecommerce

5.5 Years with National Pen 
General Responsibilities: Manages National Pen’s Web Marketing Efforts

Is there a woman who influenced you throughout your life and career?  My Mom!  From a very young age I saw how hard she worked and it set a great example for me.  It’s something I still hold onto  today.

Your 1st 3 jobs ever?  “I was a Hostess at a restaurant, then a Retail associate at Dress Barn and third was Office Intern at an Investment Firm.”

What is the most important lesson you learned from that time you still use today? “Definitely, interaction skills.  Especially when I was a hostess, working with people in various departments and how to communicate with them is something I still utilize today.”

What’s a message you would say to young women starting out today?  “I tell my daughter all the time, to work hard.  The World today offers numerous opportunities and possibilities, SEIZE them!”

Sandy Costanzo.jpgSandy Costanzo – Director Human Resources

8 Years with National Pen 
General Responsibilities: Oversee Human Resources support for North America.

Is there a woman who influenced you throughout your life and career?  “I would say there were a few mentor(s) at the start of my current career.  I was offered a great opportunity to start a new career in human resources and the women I worked with taught me so much about the profession I feel have instilled the foundation of what I am today.”

Your 1st 3 jobs ever?  Specialized Toys Retail Sales, then Administrative Assistant and third, a Corporate Accountant.

What is the most important lesson you learned from that time you still use today?  “Work hard and be a good listener!”

What’s a message you would say to young women starting out today?   “Be the one to make a change, only you can make a difference.”

 

kellie jonasKellie Jonas – Director of Customer Retention – North America

21 Years with National Pen 
General Responsibilities: Growing National Pens customer base through direct mail and e-mail strategy

Is there a woman who influenced you throughout your life and career?  “Amazingly enough, Bonnie Shimrat!  When I walked through the doors here, I saw she was V.P. of Retail at the time.  I knew then, there would be an opportunity for growth here so I tried to model myself after her based on her strong work ethic, positive energy, and daily professionalism.”

Your 1st 3 jobs ever?  “I joke I’ve been doing direct mailing my whole career but yes, kind of.  I delivered flyers for Sunny Crest Dairy in Orange County as a kid while on my roller skates.  After that, I worked at a Fast Food restaurant called 3 brothers and third as a Gas Station attendant at Texico.”

Any lessons learned from that time you still use today?  “Show up no matter what and integrity matters.”

What’s a message you would say to young women starting out today?  “Don’t be afraid to ask for what you deserve.”

 

Bonnie ShimratBonnie Shimrat – Executive V.P. – Retail

35 Years with National Pen 
General Responsibilities: Responsible for Retail Sales Growth and Development

Is there a woman who influenced you throughout your life and career?  Actually, it was both my parents.  My Mom was ‘one of a kind’ for her generation as she was a private pilot in the 60’s.  She really showed me how to grab life by the horns every day.  After she passed away, my Dad continued to encourage me that I could do anything.  It gave me the ability to never see gender as an obstacle I couldn’t overcome.

Your 1st 3 jobs ever?  I started early at the age of 13 when I became a waitress at a fish fry restaurant.  I eventually moved on to waitress, and be a helping hand, at the Local Swim Club.  After, I always loved to cheer and became a cheer instructor at the local YMCA helping the community’s youth.

Any lessons learned from that time you still use today?  “When I became a cheer instructor, it was the first time I experienced an ‘Entrepreneurship lifestyle’. Getting people to sign up, encouraging retention and making it a positive experience for everyone, from the kid’s participating, to the YMCA that let me teach there. I definitely learned the basic fundamentals of Sales and cultivating relationships to create “win-win” opportunities for key stakeholders.”

What’s a message you would say to young women starting out today?  “Get clarity of your goals so you can know what you want.  After that, work hard towards your goals every day.  And finally, understand that there will be times you will need help, so surround yourself with a strong team and know how to work with them in order for everyone to ‘Win with You.”

National Pen continues to celebrate the successes and hard work of all the women who continue to promote our core values, every day at every level in our company globally.

PubCon 2009

For those particularly interested in SEO/SEM, affiliate marketing, social media, web 2.0 and more, consider attending PubCon. Registration for PubCon Las Vegas 2009 opened up on July 14, 2009.

When: November 10-13, 2009
Where: Las Vegas Convention Center

Work hard and play hard . after all, it is Las Vegas! :)

Online Marketing Summit (OMS) Conference

Throughout the year, there are many different conferences, workshops, and seminars across the US focused on online marketing. These events are an excellent opportunity for marketers and anyone running a web business to network and learn more about the latest trends and strategies in the web space. Attending one of these events can be extremely beneficial for your business. Often times, the cost to attend a conference is quite pricey, especially for small businesses. However, the Online Marketing Summit (OMS) Conference put on by ClickZ should be quite affordable.

OMS will focus on Social Media, SEO, PPC, Website Usability, Web Analytics, Email Marketing, Content Management, Site Search, Budgeting/Planning, eCommerce, Integrated Marketing, and Behavioral Targeting. It is for anyone looking to hone their web marketing skills.

This is their schedule for 2009:
May 5: Boston, MA
May 7: New York, NY
May 12: Washington DC
May 19: Houston, TX
May 21: Austin, TX
May 27: Chicago, IL
June 2: Minneapolis, MN
June 4: Denver, CO
June 9: Atlanta, GA
June 16: Orange County, CA
June 24: San Francisco, CA
June 29: Portland, OR
July 1: Seattle, WA

Early bird pricing is as low as $195 with regular price at about $235. Other conferences can be up to the thousands of dollars, so consider these one day events cheap!

Visit the OMS website for more information.