As a tax professional you’ve certainly got your hands full this time of year. W-2s have been sent out by employers, 1099s have made their way into the hands of your clients, and your business relationships are conducting year-end reviews to analyze their overall financial performance for the calendar year. With the April 15th tax deadline looming, your workload is surely getting pretty intense at the office these days. So the last thing you’ll want to bother yourself with right now is trying to attract …read more
There are few promotional giveaway items that are as universally welcomed as the drink koozie. Now, you have the ability to order custom koozies from National Pen that will help your business increase market penetration and deliver better brand awareness – all at prices that are unbelievably low. And, parties or sporting events are perfect venues for these durable and useful items.
Imagine the conversations that will begin as you hand your guests a chilled beverage inside a customized koozie. As you work to build your sphere of influence and gain …read more
Many companies find that their marketing message gets “lost in translation” during international ad campaigns
It can happen to anyone. You’re having a conversation with someone from another part of the country – or maybe even from another nation entirely, and you say something that really makes him or her gasp. What an odd reaction, you say; until you realize that what you were trying to say didn’t translate with the intended meaning. Major corporations around the world have also encountered these types of communication failures – the kind that cause marketing managers to shake their heads in disbelief and customers …read more
Superbowl parties are the perfect occasion to get out those festive plates, decorate the house with sports paraphernalia, and rally around your favorite team. Even after Superbowl Sunday, though, you can continue to ride the excitement of the big game by enjoying a variety of NFL keychain flashlights, note pads, and writing pens.
If you’re looking for a way to show your enthusiasm for your favorite team, we have the goods that will keep you and your fellow fans cheering long after the game is over. Imagine how much fun your guests will have with personalized NFL products – you’ll definitely make a lasting …read more
During the heyday of the Space Race, NASA and the technology sector was challenged to create a pen that could write effectively in zero gravity. The private sector actually came through and invented it. The result of hundreds of hours of research, several prototypes, and the eventual real-world testing protocols of a zero gravity environment led to the creation of The Space Pen.
The old joke goes “The Americans spent millions of dollars creating a pen that can write in zero gravity. The Russians used a pencil.” While this is a lighthearted jest that pokes fun at the …read more
Right now – after the New Year’s celebrations come to a close, is the perfect time to truly commit to the resolutions we all set forward. One of the most common commitments this time of year is to live a healthier and more active lifestyle. Diet and exercise become major focuses, and water intake is a big part of the healthy lifestyle equation. Nutritionists will confirm that sufficient water intake is vital to maintaining good health, and that dehydration can lead to significant health concerns. Your clients and prospects are among …read more
There is no doubt that the majority of businesses see the need for promotional marketing and giveaway items. These products can be used for enticing new clients, rewarding your existing book of business, or for simply helping to increase your brand’s market penetration. Whether you’re looking to put a Brand X pen into the hands of everyone in your industry at the next big tradeshow, or you want to send personalized golf tees to your best corporate clients, promotional marketing items are impactful and valuable to any business line.
One constraint that many marketing …read more
The holidays typically boil down to friends, family, and good times. This time of year is also an important one in which to show your business partners and prospects that you value their business and are looking to continue building upon your business relationship in the coming year. Holiday themed promotional gift items are a great way to demonstrate your commitment to your client base, as well as to help convert industry prospects to new customers.
But what are the most effective (as well as most economical) promotional gift ideas this season? There isn’t one “magic” solution – rather, being able to stock a variety of holiday items will allow …read more
When searching for the perfect promotional giveaway item, you’ll want to consider a few key points. First, who is your target audience? Second, what is your budget and how many people do you want to reach? Third, is there a season or holiday-based theme that you can capitalize on to drive more business and more deeply connect with your business partners and prospects? One of the most effective promotional marketing tools you can employ is the customized writing pen. Now, National Pen is proud to offer the Frosty Grip Pen that offers a smooth, pleasing profile with a …read more
Holiday Cards Deliver a Powerful Marketing Message
The holidays are a time of year in which we reflect on the good things in life. For those who operate in the business world, it is a time to show appreciation for the mutually beneficial clients who help drive your bottom line – as well as the industry prospects who may become lucrative business affiliates down the road. While delivering lavish gifts and a flood of promotional items isn’t always a possibility for every group, few can argue that the upfront cost of a pack of customized holiday cards isn’t worth the investment. In fact, holiday cards are a tremendously affordable way of showing your …read more