You know how important it is to promote your brand and increase the market awareness of your company. Businesses spend thousands – even millions of dollars each year on promotional campaigns and they expect a significant return on the investment. One of the most economical ways to impart loyalty and positive recognition of your brand is to send promotional gifts to the employees of the businesses you are communicating with. All employees love receiving free promotional items, and your company will certainly prosper when you decide to create a positive …read more
National Breast Cancer Awareness Month Pairs With Promotional Marketing
At National Pen, we stock a massive assortment of marketing and promotional items that are designed to impress your clients and increase your brand awareness. One of the most important ways that you can reinforce your corporate message, increase market penetration, and provide a positive correlation between your sales force and the client is by providing high quality, relevant, and timely promotional products. Every October, governments and businesses take the opportunity to observe National Breast Cancer Awareness Month (NBCAM). October is a time to …read more
Halloween is a big deal for us, so capitalize on the fun and excitement!
According to the National Retail Federation, 43% of all Americans will put on a costume and hit the streets during the night of October 31st. Halloween night – one festive, fun, and sometimes creepy evening, motivates Americans to spend on average of $7 billion on costumes, candy, decorations, and party supplies. In fact, the average adult spends almost $30 on a costume and $20 on a child’s costume. The average candy budget per household is over $21, and nearly $20 is spent in each household on Halloween decorations. This is a significant amount of money per household (especially considering it is for one evening), and indicates that …read more
If you work in an office, there are some office personalities that are all-too familiar. You may not have a coworker named Milton with a red stapler, but you’re sure to recognize these character types – some funny and some down-right annoying!
Today’s Office Showcases a Variety of Personalities – All Under One Roof
Today’s modern office environment is the driver of endless jokes, mockumentary television shows, and countless anecdotal stories. Why is the office such incredible fodder for insightful and entertaining commentary? Simply put, no other location blends such an array of personality types that run the gamut from introverts to …read more
Promote Your Business With a Highly Usable Pen!
For the marketing manager who is seeking a promotional item that is affordable, desirable, and will actually find utility in the hands of the target audience, a pen makes a lot of sense. Tote bags, magnets, mugs, cards, and calendars are all fantastic promotional giveaway items, but a pen is in a class by itself. No matter how many pens an individual has, there seems to be a desire for more. Even if the pen isn’t needed immediately, it will frequently find a home in an automotive glove box, desk drawer, or office organizer. A pen is a great …read more
To Be an Innovator, It Is Occasionally Necessary To Redefine What Is “Normal”
When it comes to creating connections, business cards are the ubiquitous choice for most working professionals. With all of the contact information on one small piece of cardstock, networking becomes as simple as handing out a card and receiving another. The problem with business cards revolves around the simplicity of the process of exchanging cards. It is too easy, and too commonplace, to simply grab someone’s card and slip it in a pocket or purse. What happens with the card from there is anyone’s guess. Some people are highly organized and will ensure …read more
Promotional Products Are Designed To Elicit a Response From Your Client
Whether you’ve selected a high-quality pen, a keychain flashlight, a travel mug, or a desk calendar as your promo item, the goal is to elicit a lasting and positive response from your client. One of the key considerations to make when strategizing around your promotional item purchase is to think about the impact that various colors will have on your target audience. Colors have been linked to physiological reactions in humans, so it pays to delve a little deeper into the impact that color selection will have on the effectiveness …read more
Our holiday week is off to a great start! We received a special gift from Spencer in Oxon Hill, MD. Thanks Spencer! We’re glad you like our pens. We LOVE your artwork and will display it proudly. …read more
Give a Promotional Gift That Can Brighten Anyone’s Day! Pens have long been considered one of the most effective promotional items on the market due to their functionality and low cost. Promotional pens that light up are an exciting new way to add an extra level of function – while increasing the novelty factor over a standard pen. Pens are always going to be well received, and now you’ll be able to go one step further and offer a promotional giveaway item that will create buzz and excitement at any venue.
Why Promote Your Business With a Pen That Lights Up?
Everyone knows that pens are useful – but what is the utility factor for a pen that lights up? Illuminated pens come in a few varieties. Some have grip surfaces …read more
Promotional items can help your company drive bottom line results by putting your logo, corporate image, or brand into the hands of customers and prospects. These items are designed to deliver a clear message that you WANT to continually earn your customer’s loyalty. From pens and stationery, to travel mugs and sports bottles, promotional items can help businesses both new and established earn more market share and increase customer satisfaction.
Most marketing managers understand the benefits of customized promotional giveaway items, but they’re constantly working against a spending budget that limits the amount of promo items they can buy. At …read more