Customized Beach Balls Will Help .Inflate. Your Marketing Results

16" Beach BallWork a sunny and fun marketing angle with customized summertime beach balls from National Pen

Promotional marketing tools are an important component to any marketing manager.s toolkit – so why invest in customized beach balls this time of year? And, how can these entertaining gifts help you to increase sales and customer loyalty? For obvious reasons, this time of year draws a distinct connection to outdoor activities like picnics in the park and days at the beach. The late spring and early summer season is perfect for getting out and moving around at parks, playgrounds, sporting events and more.

Beach balls make tremendous marketing tools, no matter how you categorize your industry or business line, and they are perfect for your upcoming, warm-weather marketing campaign. Think about a local baseball team.s summer afternoon game . a beach ball playfully dancing among the spectators. Or, consider your own family outing to the beach and the resulting good times that are had when your custom beach ball is swatted around on the sand. There are so many venues that are perfect for having fun with a beach ball, and a customized unit from National Pen will help you market your business while the recipients are simply having fun.

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National Small Business Week 2014 . May 12th . 16th

Small Business WeekIn honor of National Small Business Week – help drive additional focus towards your small business by revamping your promotional marketing plan

In 1963, the Small Business Administration (SBA) began officially recognizing the incredibly powerful role that small businesses play in our economy by launching a National Small Business Week campaign. Often held during the spring, this week is dedicated to the entrepreneurs, leaders, and dreamers that so often comprise the ranks of small businesses in America.

According to the SBA: .Activities will include forums and panels discussing trends in small business, business innovation, financing, growth, matchmaking events, as well as networking opportunities and award ceremonies..

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Easy Stretches for the Office Worker

office exercise.jpgTell me if this sounds like you. Every day, you are constantly at your desk. The only time you ever leave your cubicle is to use the bathroom or eat lunch, and even then, sometimes you work while you eat! After all, if you don.t finish the work, who will? It doesn.t take too long to feel overwhelmed with endless projects. However, sitting long at your desk for too has proven to be detrimental to your health.

Professor Alan Hedge, a professor of ergonomics at Cornell University, recommends the 20-20 rule. Every 20 minutes, stand up and take a 20 second stretch. He says, .Just 20 seconds away from your computer screen reduces fatigue and increases blood circulation..

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5 Custom Products that Everyone Should Have in Their Car

The Convention FlashlightPeople.s cars are often filled with clutter, so try helping your customers fill their cars with these useful items that they will be extremely glad to have.

  1. A Document Case

Having your documents organized and neat is important. If you are ever involved in a traffic stop, it is necessary to be able to quickly locate all of the necessary documents. This custom auto document case comes in a variety of colors to help easily identify it in your glove compartment.

2. A Tire Pressure Gauge

Ever see that low tire pressure light pop on when the weather changes? Having a tire pressure gauge is really important. Accurate tire pressure helps with gas mileage and vehicle efficiency. This Mini Tire Pressure Gauge Keychain offers the convenience of being on your keys so you will never be in the car without it!

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Turn Up the Heat on Your Advertising. It.s Beach Season!

Handy Hugger Can CoolerAs your promotional item order time is approaching, so is summer! Consider giving your clients something really useful. Beach items tend to not get thrown away because of their seasonality and functionality. People are usually going to the beach on vacation and everything they don.t have to buy means more funds for the fun!

The Beach Buddy Mat functions as a tote bag while unzipping to become an even more functional beach mat! It is equipped with an inflatable pillow, a front pocket and is available in a variety of colors.

Similarly, the Handy Hugger and the Bottle Buddy are also great for the beach as they keep drinks cool in the hot sun.

Even more so, and probably more importantly, all of these items can be customized and branded with your company logo and information. So while your clients are soaking up the sun, everyone at the beach is soaking up some of your brand awareness.

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Let.s Get Physical.With Marketing!

Translucent Tumbler - 16 ozAll types of marketing have a common goal: remember the message. With one message, and several different types of learning comprehension, is your marketing really resonating with all of the different types of learning? Research on the different learning styles is abundant. However, all of the countless categories and sub-categories tend to fall into three main groups:

  • Audio
  • Visual
  • Physical

The breakdown of advertisements within these groups is overwhelmingly weighted towards visual and audio. Every magazine, billboard, television commercial, radio ad, and Internet ad only have the opportunity to offer audio and visual advertisements. Audio and visual learners comprise 95% of the population, which accounts for the weighted marketing efforts.

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The Best Promotional Marketing Items Also Make Great Gifts!

7 LED Flashlight Key ChainPromotional marketing supplies that provide real utility are in demand these days!

Utility can be boiled down to a simple analogy. Which of these two marketing items would provide better exposure for your brand and a prolonged marketing push for your business – chocolates in a custom printed foil wrapper, or a small LED flashlight sporting your company logo? While there is no denying the positive impact a box of chocolates can make on the morale level in the office, an LED flashlight can continue to deliver real utility for years. And, the positive associations with your logo will extend far beyond the moment the gift is received. An LED flashlight in the glove box of your car will help your clients navigate a dark parking lot safely, can help them gain easier access to their front door, and can even assist them in a roadside emergency situation.

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The Evolution of Tax Preparation Methods

1040 formFrom the mighty pen to the decisive keystroke – doing your taxes has changed somewhat over the years

For most of us, preparing our income taxes generates a mixed bag of emotions. For starters, recent surveys have shown that over two thirds of American adults feel that they do not adequately understand the tax code and don’t feel comfortable filing their own taxes. This demonstrates that there is a definite need today for professional tax preparation and accounting services. Whether you owe money or are anticipating a refund, filing income taxes and completing the necessary tax preparation forms is a must-do. But how has the actual process of tax preparation changed over the years? Read on to find out!

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Tax Professionals – Retain Current Clients and Attract New Customers With Promotional Gifts

Tax DesignsPromotional gifts help you to differentiate your tax preparation or accounting firm during this critical time of year

As a tax professional you’ve certainly got your hands full this time of year. W-2s have been sent out by employers, 1099s have made their way into the hands of your clients, and your business relationships are conducting year-end reviews to analyze their overall financial performance for the calendar year. With the April 15th tax deadline looming, your workload is surely getting pretty intense at the office these days. So the last thing you’ll want to bother yourself with right now is trying to attract new business and retaining existing client relationships. Let National Pen support your marketing efforts and retention plan this tax season with our assortment of high-quality, tax promotional items.

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