Halloween is a big deal for us, so capitalize on the fun and excitement!
According to the National Retail Federation, 43% of all Americans will put on a costume and hit the streets during the night of October 31st. Halloween night . one festive, fun, and sometimes creepy evening, motivates Americans to spend on average of $7 billion on costumes, candy, decorations, and party supplies. In fact, the average adult spends almost $30 on a costume and $20 on a child.s costume. The average candy budget per household is over $21, and nearly $20 is spent in each household on Halloween decorations. This is a significant amount of money per household (especially considering it is for one evening), and indicates that Halloween is a marketing opportunity that must be capitalized for any business.
If you work in an office, there are some office personalities that are all-too familiar. You may not have a coworker named Milton with a red stapler, but you.re sure to recognize these character types . some funny and some down-right annoying!
Today.s Office Showcases a Variety of Personalities . All Under One Roof
Today.s modern office environment is the driver of endless jokes, mockumentary television shows, and countless anecdotal stories. Why is the office such incredible fodder for insightful and entertaining commentary? Simply put, no other location blends such an array of personality types that run the gamut from introverts to exhibitionists, reclusive types to loudmouths.
When companies house different divisions under one roof, the interactions among employees can become downright riveting. Imagine blending the sales team, accounting department, human resources, and marketing under one roof. The resulting interpersonal relationships and interactions that occur are intriguing.
For the marketing manager who is seeking a promotional item that is affordable, desirable, and will actually find utility in the hands of the target audience, a pen makes a lot of sense. Tote bags, magnets, mugs, cards, and calendars are all fantastic promotional giveaway items, but a pen is in a class by itself. No matter how many pens an individual has, there seems to be a desire for more. Even if the pen isn.t needed immediately, it will frequently find a home in an automotive glove box, desk drawer, or office organizer. A pen is a great promotional item because it is a required daily tool for any professional worker.
To Be an Innovator, It Is Occasionally Necessary To Redefine What Is .Normal.
When it comes to creating connections, business cards are the ubiquitous choice for most working professionals. With all of the contact information on one small piece of cardstock, networking becomes as simple as handing out a card and receiving another. The problem with business cards revolves around the simplicity of the process of exchanging cards. It is too easy, and too commonplace, to simply grab someone.s card and slip it in a pocket or purse. What happens with the card from there is anyone.s guess. Some people are highly organized and will ensure these cards get entered into a database, or simply snapped into a Rolodex. Others allow these cards to fester in a desk drawer for years. Business cards have their place, but for the organization that seeks to innovate and do something more creative . consider the business card pen!
Promotional Products Are Designed To Elicit a Response From Your Client
Whether you.ve selected a high-quality pen, a keychain flashlight, a travel mug, or a desk calendar as your promo item, the goal is to elicit a lasting and positive response from your client. One of the key considerations to make when strategizing around your promotional item purchase is to think about the impact that various colors will have on your target audience. Colors have been linked to physiological reactions in humans, so it pays to delve a little deeper into the impact that color selection will have on the effectiveness of your promotional item.
What Colors Should You Select For Your Promotional Items?
Give a Promotional Gift That Can Brighten Anyone.s Day! Pens have long been considered one of the most effective promotional items on the market due to their functionality and low cost. Promotional pens that light up are an exciting new way to add an extra level of function . while increasing the novelty factor over a standard pen. Pens are always going to be well received, and now you.ll be able to go one step further and offer a promotional giveaway item that will create buzz and excitement at any venue.
Why Promote Your Business With a Pen That Lights Up?
Everyone knows that pens are useful . but what is the utility factor for a pen that lights up? Illuminated pens come in a few varieties. Some have grip surfaces or pen bodies that illuminate with a soft glow. These help shed light on your specific marketing slogan or logo by shining directly through the housing of the pen and displaying the logo in a backlit glow. Other pens are available with mini flashlights built into the housing of the pen, which permits writing in low levels of light. These pens are even functional as mini-flashlights, which provides significant benefit to the client who spends significant time in his or her vehicle.
Promotional items can help your company drive bottom line results by putting your logo, corporate image, or brand into the hands of customers and prospects. These items are designed to deliver a clear message that you WANT to continually earn your customer.s loyalty. From pens and stationery, to travel mugs and sports bottles, promotional items can help businesses both new and established earn more market share and increase customer satisfaction.
Most marketing managers understand the benefits of customized promotional giveaway items, but they.re constantly working against a spending budget that limits the amount of promo items they can buy. At National Pen, we.ve just made the job of the marketing manager that much easier . with new, lower prices on EVERYTHING!
In this age-old battle of classic versus modern, artistic versus practical, and reusable vs. disposable, you.ll learn more than you ever wanted to know about fountain and ballpoint pens, from the promotional product company that brings you the best of both:
A History While the first practical fountain pen was patented by insurance salesman Lewis Waterman in 1884, the oldest known fountain pen in existence dates all the way back to 1702! Today.s fountain pen is based on a thousand-year history of the conventional quill pen, originally created when inventors discovered the natural ink reserve found in the hollow channel of bird feathers, and aimed to recreate it.
Are you tired of taking home the same kinds of promotional items from tradeshows and conferences? Your clients probably feel the same way! If customized pens, pencils, and notepads just aren.t cutting it for you anymore, crank up your marketing game and feature something different at your next company event: custom bags. After all, the best promotional items are ones that look good and can be used time and again (and publicize your brand in the process), and what could be better than a personalized tote bag, travel bag, or backpack?
If you.re looking for a new way to promote your business and impress your clients and competitors, you.ve found the right place. You.ll love our selection of customizable bags that are perfect for any brand. From personalized duffle bags to briefcases, you.re sure to find a style that suits the identity of your company, and, in a time when disposable plastic shopping bags are losing popularity, our reusable tote and plastic bags are ideal for demonstrating your business.s sustainable mindset while getting your name out there in the produce aisle!