How to Pick a Color For Your Promotional Product

Promotional Products Are Designed To Elicit a Response From Your Client

Custom USB DrivesWhether selected a high-quality pen, a keychain flashlight, a travel mug, or a desk calendar as your promo item, the goal is to elicit a lasting and positive response from your client. One of the key considerations to make when strategizing around your promotional item purchase is to think about the impact that various colors will have on your target audience. Colors have been linked to physiological reactions in humans, so it pays to delve a little deeper into the impact that color selection will have on the effectiveness of your promotional item.

What Colors Should You Select For Your Promotional Items? more

Product Spotlight: Promotional Pens that Light Up

Light Up Custom PensGive a Promotional Gift That Can Brighten Anyone’s Day!  Pens have long been considered one of the most effective promotional items on the market due to their functionality and low cost.  Promotional pens that light up are an exciting new way to add an extra level of function while increasing the novelty factor over a standard pen.  Pens are always going to be well received, and now you’ll be able to go one step further and offer a promotional giveaway item that will create buzz and excitement at any venue.

Why Promote Your Business With a Pen That Lights Up?

Everyone knows that pens are useful . but what is the utility factor for a pen that lights up? Illuminated pens come in a few varieties. Some have grip surfaces or pen bodies that illuminate with a soft glow. These help shed light on your specific marketing slogan or logo by shining directly through the housing of the pen and displaying the logo in a backlit glow. Other pens are available with mini flashlights built into the housing of the pen, which permits writing in low levels of light. These pens are even functional as mini-flashlights, which provides significant benefit to the client who spends significant time in his or her vehicle. more

Shop new, lower prices on EVERYTHING!

Lower PricingPromotional items can help your company drive bottom line results by putting your logo, corporate image, or brand into the hands of customers and prospects. These items are designed to deliver a clear message that you WANT to continually earn your customer.s loyalty. From pens and stationery, to travel mugs and sports bottles, promotional items can help businesses both new and established earn more market share and increase customer satisfaction.

Most marketing managers understand the benefits of customized promotional giveaway items, but they’re constantly working against a spending budget that limits the amount of promo items they can buy. At National Pen, we’ve just made the job of the marketing manager that much easier with new, lower prices on EVERYTHING! more

Showdown: Fountain Pens vs. Ballpoint Pens

In this age-old battle of classic versus modern, artistic versus practical, and reusable vs. disposable, you’ll learn more than you ever wanted to know about fountain and ballpoint pens, from the promotional product company that brings you the best of both:

A History

While the first practical fountain pen was patented by insurance salesman Lewis Waterman in 1884, the oldest known fountain pen in existence dates all the way back to 1702! Today.s fountain pen is based on a thousand-year history of the conventional quill pen, originally created when inventors discovered the natural ink reserve found in the hollow channel of bird feathers and aimed to recreate it. more

Brand-in-a-Bag! Why Custom Bags are a Great Giveaway

Personalized Tote BagsAre you tired of taking home the same kinds of promotional items from trade shows and conferences?  Your clients probably feel the same way!  If customized pens, pencils, and notepads just aren’t cutting it for you anymore, crank up your marketing game and feature something different at your next company event: custom bags.  After all, the best promotional items are ones that look good and can be used time and again (and publicize your brand in the process), and what could be better than a personalized tote bag, travel bag, or backpack?

If you’re looking for a new way to promote your business and impress your clients and competitors, you’ve found the right place. You’ll love our selection of customizable bags that are perfect for any brand. From personalized duffle bags to briefcases, you’re sure to find a style that suits the identity of your company, and, in a time when disposable plastic shopping bags are losing popularity, our reusable tote, and plastic bags are ideal for demonstrating your business’s sustainable mindset while getting your name out there in the produce aisle! more

The World’s Most Expensive Pen

World Most Expensive PenAt National Pen, we stand behind our wide selection of promotional products, especially writing utensils. From plastic to metal, gel ink to rollerball, the possibilities for your personalized pens are endless.we even have custom pens that light up!  But while we strive to provide you with every possible option, we can.t provide you with this: (photo of aurora diamante pen) the Aurora Diamante.

But why, you might ask.  One of our main goals is to accommodate our clientele (you) with quality, affordable options, and well, as far as pens go, this one.s not cheap. In fact, at a retail value of just over $1.4 million dollars, the Aurora Diamante is the most expensive fountain pen on the planet, and for good reason. Crafted from pure platinum, encrusted with 1,919 De Beers diamonds (that.s more than 30 carats), and topped with an 18-karat gold nib, it seems this pen.s dollar value might be right on the money. And while the Italian-based Aurora Company, established in Turin in 1919, is willing to personalize this gem with your portrait, signature, or coat of arms (and possibly business logo), we’re unable to carry it as a promotional piece option because of its extreme exclusivity.only one of these pens is available for purchase every year. Just one! more

Tradeshow 101: Everything You Need to Know to Prepare for a Tradeshow

TSLAC Staff Connects with Texas Library Association at Annual Conference 4.24-27.13If you’ve never tabled a tradeshow event, preparing for your first one can be a daunting task. not sure what to expect, or what.s expected of you.and National Pen is here to help! Participating in a tradeshow is a great way to directly address your business.s target demographic, network with other organizations on your business’s behalf, and stand out of the crowd in a sea of competition. Take our advice and prepare in advance to “wow. the crowd!” Here’s what you’ll need:

An eye-catching table set-up. The truth about judging a book by its cover is that, well, most people do take advantage of every opportunity to step your table up a notch; bring your own branded table cover; if backdrops are allowed, have something appropriate prepared; if outlets are available, consider incorporating a looping digital presentation. Think creative.think professional.and your table will do half of the work necessary to engage your audience. more

How to Choose the Custom Pen That’s Best for Your Business

Plastic or metal? Retractable or twist? Rollerball or super glide? Brand name or generic? Should it have a grip? What color should it be?

squiggle penThe options for your personalized, business-branded pens are endless at National Pen, but sometimes it gets harder to decide with the more choices you have. Fear not! Choosing the perfect pen for your business is easy if you know what questions to ask. So, to ease your promotional pen-shopping anxiety, put together a list of three simple questions (and possible answers), to help you guide yourself towards the best custom pen for your company.

Question 1: What does your business do? How would you like it to be represented?

It’s important to consider the general attitude of your company. Fun? Serious? Professional? Creative? The nature of a company is usually somewhat defined by the nature of its work, and ideally, your pen should reflect this. For example, a design firm might prefer a uniquely shaped, contemporary looking pen (like a squiggle pen), while a hospital might lean towards something more practical or conventional (like the Executive Cirrus). more

What Does Your Handwriting Say About You?

Did you know that how you write can indicate more than 5,000 personality traits? The size of your letters, spacing between words, shapes of letters and more can all signify different characteristics. Handwriting analysis (also known as graphology) can even be used for detecting lies and revealing possible health ailments.

Check out the infographic below to learn what your handwriting says about you. It’s also fun analyzing the handwriting of your friends and family members, so be sure to hand it off or pass it along!

What Does Your Handwriting Say About You?

Post this on your site (Embed Code):