The goal of a corporate holiday card is to extend warm wishes to employees, clients, and associates. This is an old-fashioned, highly civilized, and courteous gesture that can only be received well, right?
There are plenty of opportunities to get holiday card-giving wrong, especially when it comes to corporate holiday cards. As our holiday gift to you, we’re going to give you some tips and tricks to help you avoid common holiday card faux paus to make sure your season’s greetings are received in the spirit intended.
Sending an Ugly Card
Fortunately, you’ve found your way to us—so you’ll never need to worry about this one. This year, our favorite holiday cards come from our collection that includes a custom-printed holiday music CD that matches the card design. Even if the card ends up on the curb with the tree and tinsel on January 2, the CD will become an evergreen (see what we did there?) part of recipients’ holiday traditions. Here are a few we really love:
Let them revel in the nostalgia of this image, which calls to mind old-timey holiday cheer and traditions.
Blue Christmas Tree
Capture the magic of the holiday season while adding modern flair in line with your brand message or company image.
This timeless woodland scene is a more secular option, yet filled with enough holiday spirit to warm even the Scroogiest of hearts.
Home with Santa
This is the card that speaks to the kid in all of us, who seems a little easier to channel during the holiday season.
Not Adding that Personal Touch
We get it: you’re busy, especially at this time of year. Your clients and employees get it too, because their lives are just as hectic. That’s exactly why you should take a moment to add a personal note to each holiday card you send, or to at least hand-sign them. This transforms your card from an expected token acknowledgement of the season to a genuine expression of goodwill and heartfelt appreciation.
You receive from them all year long—this is your opportunity to give, so do it right.
Let’s Talk Apostrophes
We just need to say this, because for those of your recipients who notice this kind of thing, an incorrect apostrophe is seriously irritating. If you are sending a card to the Smith Family, address it to “the Smiths.” In this instance, an apostrophe signifies possession or ownership. So, unless you are sending a card to a group of people owned by someone named “the Smith,” (a whole ‘nother problem) lose the apostrophe. Please.
And the #1 Holiday Card No-No? Not Sending One!
We’ll make it easy for you. We’ve selected the best-looking cards, paired them with CD’s filled with everyone’s favorite carols, and even included just the right message in each one. Plus, we’ll print your company logo or a more detailed message on the CD.
Even if you are a few days (weeks) late, if you flubbed the apostrophe because you hadn’t read our words of wisdom before you printed your cards, or you didn’t have time to personalize each note—SEND THE CARD.