What’s your favorite pen in your desk? For many people, Pentel® is their go-to brand, both for their style and their quality. But what makes Pentel such a top-tier brand, and how did it get that way? Today, we’re deep diving into the history of the Pentel company, their contributions to the world of writing, and how you can harness their high-quality products for your own branding success.
The Pentel company is an innovative institution that goes back over 75 years. It started in Japan as a traditional calligraphy store, founded by Yukio Horie. He sought to nourish the creative spirit in his customers, creating a new tool called the “Pentel,” a crayon and pastel blend that features the strengths of each. Since then, they have paved new paths in their industry by pioneering new writing instruments.
Some of their most notable contributions to your world of art and writing include:
Innovation: Pentel isn’t a brand that is satisfied to release the same technology as everyone else. Their dedication to quality has lead to significant innovations in the art and writing industries, including technology that is still used and relied on today.
Creativity: According to their website, the Pentel company’s mission is to “create the tools that enable people everywhere to give form to their inner thoughts and feelings, and to cultivate the joy of expressing themselves.” In their dedication to customers’ creativity, they have produced products that offer new ways for customers to express themselves, starting from their initial pastel/crayon creation that forged their name.
Quality: Pentel products are all made within their own company-owned and operated factories, ensuring maximum oversight to every part of the process and allowing them the flexibility to update their own technology as new innovations are made. According to their site, “Pentel is also the only writing instrument company to ever receive the Deming Prize for recognition of the highest standard of quality.”
Eye to the Future: Pentel is a company with deep roots in the history of pens, but they are always keeping their eye on the future. Not only do they create innovative products and writing technology, they also have a waste-saving internal program they call “Recycology.” This program delivers products made from at least 50% recycled materials, cutting down on landfill waste while still delivering on their promise of outstanding quality.
Pentel’s quality and innovation isn’t just for their own benefit. It can be used to help advance your own business, as well! Here are some ways you can pair your name with the technology and style of Pentel promotional pens:
Pentel® Energel-X® Metal Tip Gel Ink Pen
Put your brand on the industry-leading Energel-X line, the Pentel liquid gel ink pens! This pen comes in a variety of eye-catching colors, with a patented ink mixture that flows vibrant and smooth as gel but lands as cleanly as ballpoint ink! Made with Pentel’s signature style that signals quality to your customers, this is one pen that won’t disappoint wherever you share it.
Pentel® Twist Erase® Express Mechanical Pencil
Ready to try out Pentel’s industry-leading mechanical pencils for yourself? These mechanical pencils feature the pioneering Hi-Polymer graphite lead, lead protection technology, and the low-friction high-performance Hi-Polymer erasers that artists can’t doodle without. Plus, they come in a variety of bright, eye-catching colors that pair perfectly with your logo!
Pentel® Recycled R.S.V.P.® RT Colors Pen
Bold, eye-catching colors are just part of what makes this pen perfect for your brand. Part of Pentel’s highly popular R.S.V.P. line, this pen features a latex-free grip, trendy transparent barrel, and sleek clip and plunger design customers adore. This pen is also made with 61% recycled materials as part of Pentel’s dedication to waste reduction.
Pentel® Glidewrite Signature Pen
Glide your way into the hands and hearts of your customers with this elegant, high-performance pen! Featuring Pentel’s proprietary TechnifFLO gel ink, customers won’t be able to resist pulling out your custom branded pen at every opportunity. Its clean and eye-catching design is also ideal for stocking up your office, or sharing with other professionals at conferences and trade shows.
Full Color Pentel® Recycled Floatune Rollerball Pen
Feel your stress slip away with the satisfyingly smooth rollerball writing experience that the Pentel company pioneered. This rollerball pen features an elegant, capped design, with a latex-free comfort grip and a bold white design that makes your full color custom logo pop! Customers will also swoon over the oil-infused rollerball ink, adding greater smoothness and vibrancy to every mark. This pen is also made with 69% recycled materials, another winner for Pentel’s recycling policy!
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