“Drill down to the root of any issue with a high-level and outside-the-box look at the proliferation of office jargon in today’s modern workplace.” This sentence contains no fewer than four separate examples of how office jargon has become so pervasive in workplaces across the nation. It is simply too easy to adopt so many of today’s catchy sayings and clever phrases – from low-hanging fruit to top of the funnel. Those who do so are occasionally able to create new, trendy marketing jargon that speaks to the nation. The infographic below provides a high-level look at some of the most common office jargon meanings and insights that have really …read more
Realizing that natural resources are a limited supply comes with two responses: ignore or adapt. Some people feel as though resource bottlenecks won’t happen in their lifetime, so they continue with their daily lives as if resources are endless. Others take a more considerate, realistic approach and start to implement ways to help slow down the consumption. Once we realized that natural resources are a limited luxury, some businesses and individuals decided to switch to a more sustainable life.
Sustainability comes in different degrees. Some make significant lifestyle changes by buying electric vehicles or installing solar panels for their homes. …read more
As spring is here and summer approaches, the days of barbeques, pool parties and summer bashes are in abundance. During these warmer days, there’s nothing worse than having a cold beverage lose its crisp temperature because you didn’t want frostbite on your hands. Or possibly you’re just a slow sipper and your drink acclimates to the surrounding temperature too quickly. Either way, keeping drinks cold is a long-time struggle that is in need of a solution. So if there’s nothing worse than drinking a less than ice-cold beverage… what’s better than being the person who can solve that problem? Not much!
Koozies are a great way to keep beverages cold. …read more
We know that your promotional products are a key component of your marketing plan. But here’s why you need to add a Selfie Stick to your repertoire of items.
Likes on Instagram and Facebook have become the ultimate signs of success. What started out as a teenaged fad is now a worldwide phenomenon, and the selfie movement shows no signs of slowing down. Selfies are the new way of documenting your life, showing off to social media what you are doing, with whom, and where. This new form of picture-taking spans further than personal use of sharing photos with friends, however. It has expanded to the business world, opening doors to new marketing …read more
Punxsutawney Phil has spoken, and we’re in for a long winter. After a winter that has already been quite abominable, this news may be less than welcome. In fact, there’s a warrant out for Punxsutawney’s arrest for the extra six weeks of winter. So, are you looking to escape the winter blues and cut this year’s Groundhog Day prediction short? Two words: Beach trip. What better way to leave the cold behind than soaking up the sun and playing in the ocean? Let’s pack our bags, bathing suits, and sunscreen for a beachy getaway, where snow is nonexistent and surfers run rampant.
Now that you’ve escaped the clutches of Jack Frost nipping at your nose, fill your trip …read more
The start of the New Year always brings exciting things. Whether it’s a new set of goals and aspirations or the gradual shift to warmer weather, most people appear to begin the year refreshed and rejuvenated, ready to conquer the world with high spirits and a fresh mindset. However, there’s one thought that begins to linger in the back of everyone’s mind as soon as the holiday cheer wears off —the start of the ever-dreaded tax season.
Although taxpayers are given from the start of the year up until April 15 to complete this task, efforts to get all files and documents for tax returns in order can be time-consuming and incredibly …read more
People have been writing love letters for centuries. The time and effort needed to express your feelings and emotions poetically through words is almost more romantic than the words themselves. But in a new world of texting, have we lost the art of writing love letters? Limited by character count and time, we are in a time where “I <3 u” and “ILY” need to convey the same message of love. It seems as though something as real and complex as passion has been reduced to a few simple letters.
If you are looking for a simple and thoughtful Valentine’s Day gift, put down your phone and close your laptop. Take out a pen, and write a love letter. …read more
National Pen’s CEO, Dave Thompson, contributed a piece that was featured in the Target Marketing daily newsletter. Find out how data and personalization can help you target the majority of businesses, while remaining profitable.
Read the article here …read more
While 40% of Americans make New Year’s resolutions, only a mere 8% follow through and complete their goals. By early February, even by mid-January, the appeal of a new year and new beginning has already diminished as we slip back into the mundane routine of everyday life – the exact routine you resolved to break.
While it is unclear what differentiates the 8% successful participants from the 92% failures, we like to think that you have to set yourself proactively up for success and prepare yourself to succeed.
Did you know that increased exercising, being more organized, and drinking more water are among some of the top resolutions? And fortunately …read more
Most office desks include a computer, phone, sticky notes and… a stress ball. While many people view stress balls simply as office ornaments, there really are both psychological and physiological reasons for using them as stressful situations present themselves.
The act of tightening a muscle group and then releasing that tension also translates into emotional release of tension. Similar to how anger release is achieved by beating up a punching bag, stress balls are a physical way to alleviate stress and tension.
Like acupuncture, stimulation of the nerves in your hands triggers the limbic system in your brain, which is the part of the …read more