2022 Best Tote Bags: For Moms, Travel, Tight Budgets, and More

Shopping, travel, work, school, and sports: Tote bags get toted everywhere, and when you customize them for your business, so does your company logo. Pick the right one, and your small business gets visibility for years. But with so many different materials, sizes, styles, bells and whistles, which custom tote bag is best? In 2022, some totes rose to the top of the pile. We’re unpacking the best tote bags of 2022: best travel tote bag, best custom reusable shopping bag tote, best tote bag for moms, best tote on a budget, and more.  

What Makes a Great Promotional Tote?

Form follows function, and the best tote bags of 2022 met use-case goals and budget constraints. You’ll see insulated totes for shopping and school, plus simple cotton totes for everyday use. The best promotional tote bags in 2022 focused on key areas including affordability, versatility, insulation, and sustainable materials. Here are the winners: 

Best Reusable Shopping Tote Bag

Large Water-Resistant Lila Shopping Tote: Rain or shine, big haul or small, this reusable shopping tote, boasting reinforced straps, sturdy bottom insert, and a large gusset for extra capacity, does the job every time. 

Best Tote Bag for Moms

Multi-Pocket Mesh Orion Tote Bag: Moms needs pockets. Lots of pockets. For food, extra clothes, sports gear, water bottles. And of course, the straps must be long enough so moms (and dads) can sling their tote over a shoulder while juggling a toddler, a baby, and a pair of kids soccer cleats at the same time. This personalized tote does the trick, and gives your small business all the credit for the leg (er, hand) up.  

Best Travel Tote Bag

Urban Passage Zippered Travel Business Tote: With a zip on top, sturdy adjustable strap and tons of pockets and places for items large and small, this tote’s ready to hit the road.  

Best Tote Made of Sustainable Material

Chaya RPET Tote with Pouch: This tote’s made from recycled plastic and comes with a pouch and toggle clip to keep it handy for shopping. It comes with an “eco” tag on the outside so your recipients know your business cares about the planet. Totes and other products made with RPET (recycled plastic) help reduce carbon emissions and impact on landfills while marketing your brand. 

Best Tote on a Budget

Water-Resistant Budget Shopper Tote: Useful on any occasion and priced for every budget, this tote delivers bright colors and bold branding at trade shows, stores, and special events.  

Best Insulated Tote

Keep It Cool Insulated Tote Bag: If you want your name at the beach, by the pool, and in every aisle of the grocery store, an insulated tote is the way to go. This one packs a punch with a front pocket, zippered top closure, and an exceptionally affordable price point. It’s recyclable, too!  

Best Drawstring Backpack

Everyday Commuter Drawstring Backpack: From field trips and group outings, to trick or treating and team sports, a drawstring backpack comes through in the clutch and gets your name on every back. This one is a favorite thanks to reinforced corners, a sturdy drawstring, and a zipper pocket for secure storage of smaller essentials. Distribute at conferences and outdoor festivals.  

Best Foldable Tote

Foldable Mira Shopper Tote: A tote’s great to have on hand when you need it but when you don’t? Keeping it close but very, very small is a big bonus. This one compresses into one corner with a drawstring closure so it can be kept close at hand without taking up space.  

Best Patriotic Tote

Tote Bag with Patriotic Flag: The red, white, and blue brings smiles and pride all year long, and this patriotic tote made of water-resistant, reusable, and recyclable material.  

Best Cotton Tote

Medium Galina Cotton Tote Bag: Made from sustainable cotton and at a great price, this bag also features long colored handles for versatile carrying options and a splash of color.   

Tip: For more options in sustainable fabrics, look at our custom canvas tote bags and custom jute tote bags.

Best Insulated Lunch Bag

Insulated Grayson Cooler Lunch Bag: Can a lunch bag be stylish? When it’s the Grayson Cooler, the answer is yes! This insulated bag features trendy heathered exterior and an insulated interior for lunches that stay cool while your brand stays hot.  

What Keeps the Best Tote Bags 2022 on Top of Every Giveaway List?

The common thread (see that?) when you look at the best custom reusable shopping bags is function, affordability, and brand visibility. When choosing among the winners above, think of your event and your recipient. Hands-free drawstring bags are a welcome addition to your outdoor event, while in insulated tote is the one they’ll take grocery shopping throughout the year. Check out all our custom tote bags to find your next big winner.  

Karleen Wise Andersen

From marketing tips to product recommendations, I’m here to help small businesses be their best.

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