Feeling like your booth’s a little bland? A fairy godmother would come in handy during trade show season. While we can’t wave our wand and make you the belle of the ball, we can tell you how to assemble the right strategy, vision, and team for your next event. These tips will teach you how to prepare for a trade show, so you can take your display from basic to best in show.
Long before the day arrives, this is the trade show prep list you’ll want to check twice. Make sure you’re marking off these planning essentials long before the trade show looms close:
A good booth is nothing without the right people to man it. For the best success at any trade show event, make sure you have at least these four people along in your event staff.
Trade shows are about more than just giving something. What do you want to take away from your next event? Here are some essential goals to plan for in your next trade show appearance.
While a table, chair, and cutesy banner are all great classics, you’re going to need to step up your game if you want to get noticed. Whether you’re presenting at a local trade show or an international event, here are some clever ways to upgrade your display above the competition.
Portable, impressive, and packed with branding potential, these promotional items for trade shows are sure to be the highlight of any customer’s trade show experience.
A pen is a classic gift that is easy to share, easy to take home, and so useful to have around. The best pens will be stylish, colorful, and immediately identifiable as your brand. This Alpha pen captures it all with bold colors, a laser engraved logo, shiny accents, and a double-function as a stylus.
Your customers only have two hands, but they can carry a lot of swag with bags like these! Easy to fold and use again, water-resistant, and the perfect goodie bag, these totes will put your logo over everything they carry home from the event.
Phew, a long day at a trade show is sure to make anybody thirsty. Offer the refreshing drink your customers need with a branded take-home tumbler made to be used again and again. This tumbler makes for an excellent giveaway whether as a prize, a handout, or a take home treat with insulation made for hot or cold drinks.
Did you know taste takes up a huge part of your memory? A little something sweet can really make your brand memorable. While any dum-dum can put out a jar of suckers, you can go the extra mile with custom chocolate treats featuring your unique branding.
Are you ready to make the most of out of your next industry event? Feel like you know how to prepare for a trade show? With the right goals, the right people, and a well-strategized presentation, your display will be the star of the show. But don’t forget the other displays! Trade shows also present a unique opportunity to make connections and learn from others in your industry.
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