Cheers to National Wine Day: How to Celebrate & Increase Sales

Raise a glass to National Wine Day—and to growing your business with on-theme celebrations. Whether you have a vineyard, a tasting room, or host a sip-and-paint art class, there are lots of businesses who can take advantage of National Wine Day. Let’s cover some of the ways you can celebrate, including events, sales, and even funny wine sayings to share on custom wine glasses! 

What Makes National Wine Day Special?

While a good bottle of vino can make every day a celebration, May 25th gives us a dedicated reason to clink glasses and take a moment to savor the many varietals the world has to offer. From Napa Valley to North Carolina to all across the globe, and dating back millennia, the joy of fermented fruit juice is renown. Below we highlight a few essentials you need to harness the inspiration of National Wine Day, including: 

  • Ways to celebrate
  • Best wine glasses and wine tumblers to customize
  • Funny wine sayings for custom wine glasses to make events (and your business!) more memorable

How Can My Business Celebrate National Wine Day?

Celebrated on May 25th amidst popular summer holidays and special events, National Wine Day presents a fantastic opportunity for your business to uncork new customer connections and boost sales. Here are a few ways you can leverage this day to grow your business: 

  • Spark Engagement with Special Offers: Designate National Wine Day as a day for enticing promotions! This could include discounts on specific wine-related products, bundled deals featuring custom wine glasses or tumblers with select wines or wine club membership, or free giveaways with purchases exceeding a certain amount. Promote these offers in-store, on social media, and through email marketing to generate excitement and encourage customers to indulge in a celebratory purchase.
  • Host a Virtual or In-Person Wine Tasting: Wine tasting events are a classic way to celebrate wine and connect with potential customers. Consider hosting a virtual tasting session on a platform like Zoom, featuring a local winemaker or sommelier who can guide participants through a selection of wines. Or organize an in-person tasting event where attendees can explore various options and enjoy a delightful social experience. Tip: You don’t have to sell wine to benefit from a wine tasting event. If your business is real estate, interior design, art, jewelry, spa care, boutique clothing or gifts, your clientele will appreciate a chance to learn, browse, and raise a (branded!) glass with you on National Wine Day!
  • Embrace the Power of Social Media: Promote your event or special offering with visually appealing posts. Run contests or giveaways that encourage user-generated content such as event photos. Leverage relevant hashtags like #NationalWineDay and #WineLovers to reach a wider audience.
  • Partner with Local Wineries or Restaurants: Collaborate with local wineries or restaurants to cross-promote each other’s offerings. For instance, your restaurant could feature a special menu paired with recommended wines from a local vintner, served in branded glasses. Your Concert in the Park series could partner with a local wine shop to offer custom wine tumblers to event sponsors. These types of partnerships create a win-win situation for all parties involved, driving traffic and sales for both businesses while enhancing a sense of community among your target audience.

By implementing these creative strategies, you can transform National Wine Day from a single day of celebration into a springboard for business growth. Embrace the celebratory mood and watch your branding and your customer base flourish! 

How Can I Use Custom Wine Glasses on National Wine Day?

Make sure your brand is part of every National Wine Day memory—and beyond! Wine glasses offer a unique blend of practicality and elegance. Every time someone enjoys a glass of wine, they’ll be reminded of your brand, fostering positive associations and keeping your company top-of-mind. The perfect pairing for your brand? Custom wine glasses, featuring your logo along with funny wine sayings on the glasses! But the benefits go beyond a simple toast: 

  • Long-Lasting Brand Awareness: High-quality promotional wine glasses are built to last and tend to be used on special occasions. Every time someone uses them, they’ll see your logo or message, creating a powerful and repeated brand impression.
  • Target a Specific Audience: Wine drinkers are a large and diverse demographic, but they also tend to be health-conscious and enjoy the finer things in life. If your target audience aligns with this description, promotional wine glasses are a perfect way to connect.
  • Versatility and Customization: From classic stemmed wine glasses to trendy stemless tumblers, there’s a style to match any brand aesthetic. You can further personalize them with your logo, slogan, or even a fun wine-themed saying (see our suggestions to get you started!).

What Are the Best Wine Glasses & Tumblers to Customize?

Here at Pens.com, we’re passionate about elevating your business with meaningful merch! Personalize your wine glasses with a logo, slogan, special event, milestone, or a funny wine saying! Whether you’re hosting a tasting with clients, distributing holiday gifts, or planning a special occasion like a wedding or reunion, our selection of custom wine glasses and tumblers adds a personal touch to every sip. 

Our wide variety of styles ensures you’ll find the perfect vessel for your favorite reds, whites, or rosés. A few of our favorites: 

6 oz. Napa Valley Champagne Flute 

18 oz. Florence Stemless Wine Glass 

Etched 8 oz. Tallandale Stemless Wine Glass 

MiiR® 10 oz. Vacuum-Insulated Wine Tumbler 

Explore our full collection of custom wine tumblers and wine glasses and flutes to make your next toast truly special. 

What Are Funny Sayings for Custom Wine Glasses?

Uncork your creativity! Here are some clever and funny wine-themed sayings to use when customizing your promotional wine glasses or tumblers: 

Classics with a Twist:

  • “This is my happy place”
  • “Because adulting is hard.”

Puns and Pours:

  • “Let’s rosé all day”
  • “Chardonnay away the worries of the day.”
  • “Wine down and unwind”
  • “More wine = less whine.”
  • “It’s wine o’clock somewhere!”

Pop Culture References:

  • “May the chardonnay be with you.”
  • “Wine is my spirit animal.”
  • “Weekend forecast: wine.”

What Other Wine-Related Accessories Can I Customize?

When it comes to wine-themed promotional products, wine glasses are just the tip of the iceberg, the first toast, the initial clink! Read our blogs on custom bar tools and wine gift ideas to learn the best wine-inspired accessories, including bottle openers, barrel mugs, coasters, and more! 

National Wine Day: The Perfect Day to Toast Your Brand

There’s no better time than May 25th to explore the latest trends in promotional wine glasses, tumblers, and accessories! Choose a classic wine glass design or get trendy with a wine tumbler for concerts in the park, picnics, and neighborhood walks. Whichever style you choose, you’re sure to create a memorable and appreciated gift that keeps your business top-of-mind.

Karleen Wise Andersen

From marketing tips to product recommendations, I’m here to help small businesses be their best.

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