In honor of Moms, working mothers, mompreneurs, and those who love and need them, let’s go big this Mother’s Day. Below we offer you six easy ways to channel maternal instinct and mom entrepreneur passion for a successful Mother’s Day.
Let’s look at some stats around the superstars who manage to be maternal and badass day in and day out. Research makes clear how vital moms are in small business success:
Curate products in your store and on your website into a Gift Collection that’s designed specifically for Moms. Popular gifts for the amazing Moms among us:
Call out your Mother’s Day offerings and even more, call out Moms. If you’re a working mother or mom entrepreneur, post your own photo and story. Post the kids or partners who help you manage your business and parent as well. Highlight employees who are Moms. Share some of the statistics above. Mother’s Day is a precious, sentimental, and sacred time for many. Your earnest accolades for the Moms in your sphere of influence help form a genuine connection between you and your customers, both Moms and those who love them.
Have a workplace lunch or Zoom call where prizes are given for working mothers and mom entrepreneurs, with the goal of celebrating the resourceful and wacky in “working mom”:
Providing encouragement to working moms during Mother’s Day pays off all year long in employees who realize you respect the struggle and care about their lives in and outside work.
Whether it’s an iced latte or a lemon drop, moms and mompreneurs will appreciate your business offering them a little some extra around Mother’s Day. Could be a rose, a drink, a free appetizer or a complementary upgrade to a better table or bigger size. Every Mom will remember your kindness.
Give employees and customers a customized gift that shows your small business appreciates the moms among us. If you’re a mompreneur, use promotional gifts to advertise your mom-owned business:
Mineral Alpha Soft Touch Pen with Rose Gold Trim: Say it with a rose—rose gold, that is.
Engraved Aria Gel Pen with Rose Gold Trim: Nothing says elegant like this laser engraved stylus pen with elongated nose cone and rose gold trim.
Full Color Soft Touch Basilia Stylus Pen with Rose Gold Trim: This stylus pen means business, and the rose gold trim means sophisticated mama!
Metallic Accent Addie Tote Bag: A little glitz for getting around town.
Small Heavy Cotton Canvas Boat Tote: A quality bag that’s sure to be a daily accessory for years.
11 oz. Stainless Steel Gia Wine Glass with Laser Engraved Imprint: Pick the rose gold color and your recipient’s the most elegant mom at any event.
20 oz. BUILT® Vacuum Insulated Bottle: Some tumblers are simply more striking. This one will leave every mom feeling like the shining star she is.
5×7 Journal Notebook: A journal for noting how awesome she is.
Eco 8.6″ x 6.5″ Kraft Spiral Notebook and Pen: This eco-friendly journal and pen set is ready for action whenever a busy mom needs to jot herself a note.
If you’re a working mom, have a mom, or love a mom, now’s the time to do a little something. Happy Mother’s Day to every mom who makes the world go round.
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