Promotional Wall Calendars for Business Advertising
Promotional wall calendars are an effective way to advertise your business. With a low cost-per-unit, your investment is guaranteed to pay off all year long. Calendars increase customer loyalty due to a high-perceived value. Here are a few marketing ideas for customizing the promotional message for your business:
Include Your Website: Include the web address of where people can connect with you online on your custom wall calendars. You will increase your marketing efforts by combining a digital marketing strategy with traditional offline tactics. Highlight weekly specials, coupons, or other discounts to increase return traffic to your website.
Time of Year: Promotional wall calendars work best when given out near the end of the year. Remember to order next year's calendars early enough to take advantage of the season. Retailers benefit most by distributing calendars prior to Black Friday. If you have any remaining, use as giveaways for after-Christmas sales too.
Increase Referrals: Do you have clients or customers who rave about you? If so, give them a few extra custom wall calendars to pass on to their friends and family. Not only does it increase your word-of-mouth marketing, but you also benefit from the reinforcement of reminding referrals to place your business on their to-do list.
Mobile Marketing: Smartphones and tablets are found in nearly every household. If you employ marketing that works with these devices, such as QR codes or text messages, then include these on your calendars as well.
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Choosing a calendar that meets the needs of your ongoing advertising campaign is made simple with so many different versions available.
Nature Wall Calendars: When it comes to calendars, you can't appeal to everyone's personal interests. However, nature calendars are a safe bet. Nature is relaxing and appreciated almost universally. Plus, they give an outdoor scenic quality for offices and cubicles. If you can't decide which calendar to use for your promotion, then choose those with scenes of nature.
Reflections Wall Calendars: Calendars are meant to keep us on schedule, but your custom wall calendar can also keep people inspired all year long. By putting your business name on a reflections wall calendar, which has thoughtful quotes and beautiful backgrounds, it can leave a long-lasting positive impact.
Weather Almanac Wall Calendars: Despite daily forecasts, weather can still be fascinating in its unpredictability. A customized weather almanac wall calendar provides monthly trivia about the wonders of nature with photos capturing it at its dramatic best.
When customizing promotoional wall calendars for your business, choose a style that fits with your brand or will speak most strongly to your customers. It's an inexpensive way to keep your business front-of-mind for at least 12 months.