Photo by Drew Beamer on Unsplash
Amidst the ongoing uncertainty of the Coronavirus pandemic and the acute impact it’s having on small businesses, there appears to be a hopeful circumstance in parts of the food service industry. COVID-19 has resulted in a spike in restaurant take-out, drive-through, and delivery service.
According to the Coronavirus Economic Impact Report recently published by Yelp, restaurant delivery and take-out have increased 300X (that’s 300 times more often than before COVID-19, or an increase of a whopping 30,000 percent). Some niche categories are seeing their own impressive leaps: community-supported agriculture deliveries are up 455 percent. Chicken wing businesses are up 103 percent and pizzerias, 88 percent.
If your food service business is able to offer take-out or delivery during this crisis, you are sure to be remembered for a long time to come. Sweet or savory, ready to eat or ready to cook, the small businesses that make up the food service industry are what’s sustaining all of us as we shelter in place or otherwise restrict what just a short time ago was limitless choices about what to eat, where, and with whom.
Now more than ever, food connects us, and your customers today stand to remain customers for life. Presenting meals in custom take-out containers and restaurant to-go bags can help to solidify a strong relationship going forward with new and existing customers.
Also, including a little extra custom promotional gift in a carry out food container will serve as a feel-good reminder of the roll you played in each customer’s life during this critical time. Here are a few recommendations for businesses offering takeout or delivery:
Tip: Along with custom carry-out containers and restaurant to-go bags, see our entire collection of restaurant promotional items and open for business marketing products.
Whether you operate a fine dining establishment, coffee shop, drive-through restaurant, CSA farm, catering, or other food service, the road ahead looks different from the road behind. Likewise, as a company whose focus is small business, the road ahead for us at National Pen Company will continue to change right along with yours. We’ll be here for you now and in the future as we cope, adjust, and discover new opportunities to thrive together. Connect with us on Facebook or Instagram.
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