Advertising & Marketing

New Promotional Items: Editor’s Picks of Hottest New Products

Updated on 1/7/22

With a new year (hey, 2022!) comes new promotional products, and we’re here to show you all your soon-to-be-favorites. You’ll find ideas to spice up your advertising efforts, great gifts, and of course, Pens.com coupons.

Here’s what we’ll be covering:

New Custom Pens & Writing

Of course we had to start with pens and pencils! They are always on the hot promotional products list thanks to their affordability and variety.

Gel Ink Pens

Looking for a smooth line? Then these custom gel ink pens are for you. Plus, this month’s gel ink pens both offer full color imprints so your logo and business info are front and center!

Full Color Inkjet Soft Touch Nomi Gel Pen

A soft touch black barrel is sleek and modern, and the translucent colored trim adds intrigue.

Available clip colors: assorted translucent, translucent blue, translucent green, translucent orange, translucent purple, translucent red.

Full Color Inkjet Silver Hughes Gel Stylus Pen

This new gel pen is in the hot promotional products category because of its bright accents and matte silver base.

Available trim colors: assorted, black, blue, green, orange, red, silver.

New Soft Touch Pens

What are soft touch pens, exactly? We won’t get into the science of it, but basically, these pens have a smooth, velvety feel to them, which makes them great to grip (and give!).

Full Color Inkjet White Alpha Soft Touch Pen with Colored Stylus

The white soft touch barrel provides the perfect backdrop for your colorful logo.

Available stylus colors: assorted, blue, green, light blue, orange, pink, red, white, yellow.

Full Color Inkjet Soft Touch Diamond Grip Stylus Pen

The cool diamond grip is what makes this one of the hottest promotional products right now.

Available colors: assorted, black, blue, green, purple, red, taupe.

Soft Touch Kalen Pen

Isn’t this such a modern-looking pen? There’s nothing to distract people from seeing your imprint right on the soft touch barrel.

Available colors: assorted, black, blue, light blue, red, white.

Full Color Pens

Full color pens are hot promotional products thanks to all the attention they draw to your logo.

Full Color Inkjet Kya Pen with Twisted Barrel

These new promotional items not only have a full color logo, but also a super fun twisted barrel! Totally unique way to advertise your business.

Available colors: assorted, black, blue, green, pink, red, white.

Full Color Inkjet Alpha Soft Touch Stylus Pen® with Pouch

While the Alpha Soft Touch Stylus Pen® isn’t a new promotional product, the included pouch is! What an easy, affordable way to give your clients something special.

Available colors: assorted, dark blue, green, light blue, orange, pink, red, white, yellow.

New Pen Gift Sets

Two is always better than one, right? Keep these easy-to-give gift sets on hand and you’ll always be ready to thank a customer or impress a prospective customer.

Full Color Inkjet Alpha Pen & Flashlight Gift Set

We’ve paired one of our best-selling promotional pens with a best-selling flashlight for the ultimate gift set. Both are customized with your full color imprint, too!

Available colors: black, blue, gray, green, red.

Alpha Pen & Flashlight Gift Set with Window Box

Hot promotional products are all about presentation, and look at this professional-looking window box!

Available colors: black, blue, gray, green, red.

New Pencils

Get out your No. 2 pencils, it’s time to take a test on the hottest promotional products right now. Hint: they’re custom pencils.

Illusion Pencil

The iridescent finish is all the rage right now!

Available colors: dark blue to green, green to blue, pearl to green, purple to blue, purple to green, red to blue.

New Notebooks

When they need to jot down a note, make sure your business is always there with a promotional notebook. These new promotional items are reliable all-stars to keep in your marketing mix.

Ria Metallic Notebook

Metallic promotional items are trending right now and this notebook is a cool way to get in on this fashion-forward trend.

Available colors: gold, metallic pink, silver, rose gold.

Soft Touch Charon Notebook & Poppy Pen Gift Set

One word to describe this notebook set? Classic.

Available colors: assorted, blue, gray, red.

New Drinkware

Mugs! Tumblers! Water bottles! These are some of the hottest promotional products right now as many people are trying to reduce their plastic use. Get in on the custom drinkware trend with this recommendations:

New Custom Mugs & Tumblers

Everyone loves ceramic mugs (ours has a surprise element!) and reusable custom tumblers they can travel with.

11 oz. Maeve Mug with Metallic Trim

Who wouldn’t want their cup of joe in this chic cup? Elegant and definitely on trend with its metallic trim.

Available trim colors: gold, silver.

22 oz. Stainless Steel Eli Travel Mug

22 oz. Full Color Inkjet Stainless Steel Eli Travel Mug

The perfect size for taking coffee or tea to go. We love that it keeps liquids hot and cold for up to six hours.

Available colors: black, blue, lime green, orange, red, white.

18 oz. Double-Wall Stainless Steel Liza Tumbler

Full Color Inkjet 18 oz. Double-Wall Stainless Steel Liza Tumbler

A slim profile makes these custom tumblers hot promotional products.

Available colors: black, blue, gray, red, white.

16 oz. Gary Double-Wall Tumbler

Full Color Inkjet 16 oz. Gary Double-Wall Tumbler

These colors are very in right now, especially when it comes to getting attention on your logo.

Available colors: aqua, coral, hot pink, light blue.

New Water Bottles

Custom water bottles are all the rage, people! And because of that, we offer plenty of styles, sizes, and materials for you to choose from. This month’s pick is…

24 oz. Bright Sports Bottle

Notice a theme here? The hottest promotional products right now are often times bright!

Available colors: aqua, coral, hot pink, light blue.

New Flashlights

These new promotional items take the traditional flashlight and give it a new spin.

Uri 4-LED Flashlight

If you’re looking for an affordable custom flashlight, this is our pick.

Available colors: assorted, blue, gunmetal, red.

Ara Flashlight with Light-Up Imprint

There are two ways to shine with the Ara! This flashlight also comes with a light-up imprint that turns on when the push button is pressed.

Available colors: assorted, blue, green, gunmetal, light blue, pink, purple, red.

3-LED Flashlight with Glow-in-the-Dark Strap

Nothing but glowing reviews coming your way! The glow-in-the-dark strap makes this a handy new promotional item.

Available colors: assorted, green, light blue, red, royal blue.

New Bags

These are totes in style right now and for good reason—reusable tote bags offer large imprint areas and are an inexpensive way to advertise your brand all over town.

Metallic Accent Addie Tote Bag

“Wow” is the first word that comes to mine when you see the Metallic Accent Addie Tote Bag. It gives off a trendy and expensive vibe at an affordable price.

Available trim colors: gold, rose gold, silver.

Keva Natural Cotton Tote

If your brand is natural or eco, this bag is your next go-to promotion. It’s made from natural cotton and has pop-of-color handles.

Available trim colors: assorted, black, green, navy blue, red.

New Pens.com Coupons

We couldn’t let you go without giving you Pens.com coupons to get you started! You can always check our coupons page that’s updated weekly.

  • Free shipping & setup for new customers with code FREE
  • Free shipping on orders $250+ with code SHIP200
  • 10% off tote bags with TOTE
  • 10% off stylus pens with code STYLUSPENS
  • 10% off computer accessories with code TECH

So many new promotional products, so much time to promote! Remember to check back next month for updates and until then, we can’t wait to personalize your hot promo items.

Catherine O.

From marketing tips to product recommendations, I’m here to help small businesses be their best.

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