If you’ve never tabled a tradeshow event, preparing for your first one can be a daunting task. You.re not sure what to expect, or what.s expected of you.and National Pen is here to help! Participating in a tradeshow is a great way to directly address your business.s target demographic, network with other organizations on your business’s behalf, and stand out of the crowd in a sea of competition. Take our advice and prepare in advance to “wow. the crowd!” Here’s what you’ll need:
An eye-catching table set-up. The truth about judging a book by its cover is that, well, most people do take advantage of every opportunity to step your table up a notch; bring your own branded table cover; if backdrops are allowed, have something appropriate prepared; if outlets are available, consider incorporating a looping digital presentation. Think creative.think professional.and your table will do half of the work necessary to engage your audience.