Industry

Brand Highlight: BIC® Brand

Whether in school or in the office, everyone has used a BIC brand pen at least once. That means that…

11 months ago

Glass vs Plastic: What is the Best Drinkware?

While we may call it “a glass of water,” glass isn’t the only material used for drinkware. Plastic is a…

1 year ago

Wrapping Up Sales and Gifts: Why and How to Offer Complementary Gift Wrapping

What’s the first thing a customer sees when they get a gift? Is it the quality of the product? Is…

2 years ago

Let Your Business Bloom: Florist Marketing Ideas That Stay Fresh All Year

Everyone loves a bouquet of flowers, but your sales may not be reflecting that. Customers are getting more frugal, and…

2 years ago

Turn Those Frowns Upside Down: How to Handle Customer Complaints

Complaints are an inevitable part of business, no matter how hard you work to make the perfect customer experience. Whether…

2 years ago

Best Dental Marketing Ideas to Promote Your Practice

Everyone loves having a straight, white cavity-free smile, so why do people put off going to the dentist? Well, for…

4 years ago

4 Political Promotion Ideas & Giveaways

One thing Republicans and Democrats can agree on? The value of election promotional products. It’s the type of classic, boots-on-the-ground…

4 years ago

Taxes Are Personal. Marketing Your Tax Business Should Be, Too.

To tackle tax preparation marketing ideas, let’s back up a sec and take a peek behind all the receipts, spreadsheets,…

5 years ago

Hotel Marketing Ideas to Boost Business & Loyalty

Hospitality is a multi-billion industry that remains highly competitive. With the inception of Airbnb, virtual reality destinations, and the ever-growing…

7 years ago

5 Hotel Marketing Tips to Boost Hotel Loyalty Programs

In the hotel industry, guest loyalty can make all the difference in the success of a hotel chain or company.…

7 years ago