Advertising & Marketing

Top Promotional Products for 2024: Top 10 Giveaway Ideas

A new year is here! And in addition to setting new goals for your business and reflecting on the past year, this is a perfect time to add some new promo products to your current line-up. Whether you’re stocking up on promotions for an upcoming event or want to surprise customers with a useful giveaway, explore our top 10 promotional products for 2024.

Stylus Pens

You and your customers can never have too many pens. For the new year, level up your current promotional pens by choosing a style that features a stylus. A stylus is a piece of silicone at the tip of the pen that can be used on touchscreens. So it doubles the practicality of any pen, which means your customers will reach for your custom pen again and again.

  1. Metal Alpha Soft Touch Pen With Stylus

Our best-selling Alpha Pen is easily one of the hottest promotional items. In addition to the convenient stylus, this pen has a comfortable soft touch finish and custom laser engraving on the barrel.

  1. Soft Touch Camilla Stylus Pen

If you’re searching for something more vibrant, this promotional pen is available in a rainbow of bright colours — and includes that handy stylus tip.

Stainless Steel Drinkware

From water bottles to insulated tumblers, stainless steel drinkware is sure to be a top promotional product for 2024. Durable drinkware makes an especially great giveaway at the start of the New Year, since it relates to many popular resolutions: Bringing coffee from home; staying hydrated at the gym; cutting back on single-use plastics. And remember — 63% of consumers would keep and use promotional drinkware for a year or longer. So your branding will make an impression time and time again.

  1. 470 ml Ree Stainless Steel Tumbler

Available in a variety of colours, this insulated tumbler is one of our top promotional products. It’s a high-quality giveaway item that potential customers will definitely appreciate, and with your logo or custom imprint applied front and centre, it’s a great way to get your brand out there.

  1. 770 ml Iva Stainless Steel Water Bottle

Sleek and sporty, this stainless steel water bottle is an eye-catching way to boost visibility for your brand. Customers are sure to get plenty of use out of it whether they’re hitting the gym or conquering their commute.

Adventure-Ready Bags

A bag of any kind is a great way to boost brand awareness far and wide. And while there are plenty of personalised bags to choose from, we think totes and backpacks will be popular promotional products for 2024.

  1. Budget 140 gsm Recycled Cotton Shopper Tote

This recycled tote bag is perfect for trips to the shop, days at the beach, weekends at a trade show and so much more. This best-selling style is sure to be popular with your customers in 2024 and beyond.

  1. Graphite Deluxe 380 mm Laptop Backpack

From daily commutes to weekend getaways, your customers will reach for this backpack whenever they’re prepping for a trek.

Pocket-Sized Swag

If you’re gearing up for a trade show in 2024, stock up on some of our most popular event swag. Compact items, like these ones, make up the rest of our top 10 promotional items for the new year.

  1. A5 Coastal Cork & Linen Beau Notebook

Unique textures, like cork and linen, are more popular than ever. Show that your business is up on the latest trends by choosing a promo item that incorporates these of-the-moment materials.

  1. SoniCone Bluetooth Speaker

The most effective promotional products are the ones that can be used in many ways — like this Bluetooth speaker that doubles as a wireless smartphone charger. Plus, electronics are always an in-demand giveaway!

  1. 5-in-1 Knife with Carabiner Clip

Speaking of multi-use promotional items, it doesn’t get more versatile than this 5-in-1 knife. This pocket-sized gadget features a carabiner clip, two screwdrivers, a knife, can opener and a corkscrew.

  1. Yogi Lanyard

Lanyards have so many uses! That’s why they’re a staple at trade shows and expos. This one is a top promotional product because it features both a breakaway neck clip and detachable plastic clip.


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